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In today’s changing market, more homeowners are finding themselves in difficult situations. Rising insurance premiums and affordability issues are putting pressure on many, making it essential for agents to sharpen their skills when speaking with distressed sellers. Whether you’re proactively reaching out or receiving these calls, how you handle these conversations matters. Here are three core strategies to guide your approach:
1. Start with a script. Even if you don’t follow it word-for-word, having a script prepares you for the conversation. It gives you a roadmap for the kinds of questions to ask and helps you stay focused. Whether you’re calling someone who may be in distress or they’ve reached out to you for support, being prepared builds confidence and ensures a smoother dialogue.
2. Establish a connection. Your goal isn’t always to secure a listing on the first call. What matters most is becoming a trusted source of guidance. When sellers feel supported and informed, they’re more likely to remember you when they’re ready to move forward even if your advice leads them to consider other options first.
3. Approach calls with empathy. Distressed homeowners don’t just need answers. They need understanding. Listening carefully, showing compassion, and offering support without pressure will leave a lasting impression. These conversations may be tough, but approaching them with care makes all the difference.
If you’re reaching out to distressed sellers or taking their calls, it’s important to be prepared. Know what to say, say it clearly, and make sure they feel heard. If you have questions or need guidance, just reach out. You can call me at (504)905-7533 or send an email. I look forward to hearing from you.
David Favret
Broker
Rêve Realtors
(504)905-7533
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